Liz Cable at Reach Further suggested that I looked at going to Thinking Digital Conference which is in Gateshead on 13 – 15 May 09. This conference is an:
‘annual conference where the world’s greatest thinkers and innovators gather to inspire, to entertain, and to discuss the latest ideas and technologies’
How fantastic to have such a first class event, that is not in London and is hosted in one of the most iconic buildings of the north. These types of events are great as they give you a flavour of new ideas and technologies that you can go away, research and look at how you can take these ideas and implement them.
Staying up to date with current thought leadership and technologies is crucial for surviving in this fast moving world. Those companies and individuals that do not evolve, adapt and grow will become stagnant, old school and more importantly loose their edge.
Working in the digital sector means that you have to work hard at keeping your edge (that of your own and your company’s) as technology and innovation grows and changes so quickly. Having the opportunity to hear some of the greatest thinkers and innovators in technology, media, mobile, leadership & marketing is exhilarating and is boldly marked in my diary. I certainly will be investing and purchasing my ticket!
Great post Charlotte
I think that the social media has two main apps. the first is to extend reach – whether it is to spread ideas or sell products – this is about getting numbers.
The second is about getting real feedback to make things better. This is about fewer – deeper relationships.
It seems to me that the balance out there lies heavily on the side of the getting numbers brigade. Gizmos to autofollow and to find followers etc seems to fly in the face of what we know about the power of communities.
Be interesting to see where the balance lies in this conference.
I am not a social media expert. I do know a bit about learning, learning for business, communities of practice etc. Have I got the analysis about right – or am I missing something?
Hi – and thanks for the comments. I would agree with what you stated.
It is about extending the reach of the products. But more importantly it is about real feedback from the community you are involved in.
Will definately be interesting to see how it is positioned!
Hi Charlotte,
Thank you for such a nice post about our conference. Liz Cable has been such a great supporter of what we are trying to achieve as a not for profit organisation based in northern England.
Stay tuned as we’ll be announcing a number of new speakers and features in the next 2 weeks.
Of course, the pressure to deliver is now ever greater! :-0
Very much look forward to meeting you in the near future.
Herb Kim
@herbkim
@ThinkingDigital