I caught up with Emma Bearman the other week and talked to her about how social media and digital technologies (such as WordPress) have supported, grown & evolved the community. (more…)
Interview with Richard Eaton: How Social Media has helped grow my business
Last month we caught up with Richard Eaton, MD Appware to talk about how social media has helped grow his SME Appware.
Appware are based in Yorkshire and specialise in developing Smartphone apps. Richard talks about how LinkedIn and Twitter specifically have positioned them as thought leaders, grown brand awareness and driven new business leads. (more…)
Interview: Martin Dean From Leeds Initiative – How Social Media Assisted Community Engagement
We caught up with Martin Dean, Head of Leeds Initiative. They won a Samcomms Award in 2011 for their community engagement through social media. In 2011 Leeds Initiative developed the Vision for Leeds 2030 and used social media as a means engaging people in Leeds in the conversation. (more…)
Interview: My Life in Leeds – How Social Media has helped business growth
In this series of blog posts we are interviewing leaders in their businesses and talking about how social media has helped grow their businesses.
I caught up with Darren Cronian who runs MyLifeinLeeds and MyLifeinYorkshire. (more…)
How Businesses In Yorkshire Are Using Social Media
T
here’s lots of hype about social media whether it delivers return on investment and is it worth the time.
Using my video blogging skills I’ve spent some time interviewing business leaders, owners and marketing managers across the Yorkshire region to find out how they have used social media to help their business.
I’ve interviewed business from solicitors to social enterprises to apps developers to online communities. The key theme coming through is the entrepreneurial spirit for taking a chance or adapting their businesses to the new technologies. (more…)
Video Blogging – Boost Your Reach
With YouTube as the 2nd largest search engine after Google, it’s hard to ignore it’s reach. With technology changes doing your own video blogging is much easier. Audiences almost want the authentic view rather than the over polished commercial video.
I recently went on a course with Feature Media to brush up on my skills for presenting and video editing. So here are my top tips that I learnt on the day (more…)
Unlimited Regional Award Winners – Internet Workshop
A few weeks ago I ran a workshop for Unlimited Regional Award Winners (covering Yorkshire, Lancashire, Newcastle and Cheshire).
The workshop was around getting social enterprises online – and how they can do this cost effectively. The winners covered a wide variety of businesses from health and well being to projects for mental health to databases for Air Ambulances (more…)
Leeds social media expert reaches new markets
A Leeds internet marketing agency has won contracts with two major Yorkshire firms looking to harness the power of social media and update their SEO.
Optimum Exposure will advise Sirius Engineering and HML to review their existing SEO and website content and train staff to gain more valuable and effective exposure.
Growing IoD Yorkshire Social Media
Engaging with members online is a key aspect of maintaining membership levels for any membership organisation. People’s priorities and reasons for joining evolve and membership organisations need to evolve their business model to reflect this.
Having been involved in IoD Yorkshire for the past 5 years as a branch chairman (YDF Chair and then IoD West Yorkshire Branch Chairman), I decided to create and lead a group of IoD members who were interested in setting up an IoD Yorkshire campaign.
The objective of the campaign was to:
- Increase awareness of the IoD online within the business community
- Engage with key partners in the region
- Increase engagement with members online
- Promote events online to a wider audience
- Have at the ability to be able to promote events with a shorter lead time
Launch of So.cl from Microsoft – another social media platform?
Aren’t there enough social media platforms? Microsoft has launched their own social platform in the hope of gaining market share in this ever growing and influential sector. Question is – will it catch on?
So.cl is designed for users to share web content, which are from Bing web searches. It’s not a search engine and nor is it a social network but a place to share news and links with your friends. (more…)
On The Web
Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build your online credibility. As more people engage with the social web differentiating yourself become imperative
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