I haven’t blogged for weeks now.  I’ve been getting tongue tied.  Let me explain why.

The market place seems to be getting so busy with companies and individuals claiming to be a social media expert. From IT, design, creative, PR, branding, communications, copy writing, advertising, digital and marketing (sure I’ve missed some).

Each sector has a different take social marketing and what it means.  To some it’s about running training courses on how to use LinkedIn. To PR people it’s about creating the buzz and getting coverage online. (more…)